There are several ways to sell your home without going on the active market. Plus, now that the Bright MLS rules have changed around marketing off market properties, the opportunities are even greater. Compass has two incredible programs that are perfect for clients who may not be ready to put their house on the open market, or might not even be ready to sell. They are the Private Exclusive program and the Make Me Sell program. Both give sellers more control and flexibility. So, what’s the difference between them and when should you utilize them? Let’s break it down.
First is Compass Private Exclusive, the more traditional approach to off-market selling. It’s like a secret club for your home. This program lets us market your property exclusively within the Compass network, targeting serious buyers who are hunting for their dream home. It’s all about privacy and finding the perfect match without all the public attention. If you so choose, we can also display the property on Compass.com, but that is up to you! By leveraging the extensive network of Compass agents and their qualified buyers, Private Exclusive provides a level of privacy and targeted exposure that is ideal for sellers seeking a more confidential sales process.
Then there’s Compass Make Me Sell, brand new to the Compass platform. Have you ever thought about selling your home but aren’t ready to commit? Make Me Sell lets you give us your ideal selling price and we can see what matches there are for a home like yours at that price currently searching on Compass.com WITHOUT listing your home in any way. You can use Make Me Sell out of 100% curiosity and no commitment. This is done without officially listing your property or having it publicly within the Compass agent platform. The only person who sees your price is our team! If another Compass agent has a client looking for a similar match, they can send along the ID number for your property to us and then we would check with you to see if you are interested in a showing. Your name, address, and everything is completely private. The good news is, that this buyer would be approved and interested in your make me move number. It’s like dipping your toes in the selling pool without jumping all the way in. If the right offer comes along, you can make the move!
Both programs reflect Compass’s commitment to redefining the real estate experience by offering tailored solutions that cater to the unique needs of sellers in today’s market. Whether you’re looking to market your home for sale privately in our Private Exclusive or the even more private, laid- back and not even on-the-market approach of Make Me Sell, Compass and our team here at The Goodhart Group have options! Of course, going on the active market might be the best path for your individual situation. It’s all about giving you more control and connecting you with motivated buyers in a way that works for you and we are always happy to recommend a targeted approach to suit your needs. Happy selling!
– Allison
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If you’re looking to buy or sell in Northern Virginia, DC, or the suburbs of Maryland we’d love to help. Contact us today! Fill out the form below or call us directly 703-362-3221, email us at sue@thegoodhartgroup.com or allison@thegoodhartgroup.com.